Dear x,
There is a rapid growth in global organisational concepts, crystallised inJapanese business philosophy, to be as effective as possible in the mostefficient way. New technology involving networking information and automationinfluences the behaviour of business and enables significant transformation.This need to maximise efficiency and effectiveness in such a competitive age isincreasingly crucial to the success of a business. This is why it is an excitingand fascinating period in both the commercial and economic world to studyBusiness Management.
Adaptability, creative thinking and the application of technology are nowintrinsic to managing businesses. I have developed these principles and enjoyedthe spectrum of sixth form study that has taught me to approach problems fromdifferent political, economical and psychological perspectives. ThroughoutBusiness Studies, to complement what has been taught I have researched real-lifebusiness solutions and how they have been implemented, such as the responsivemarketing used by Coca Cola to prolong their business cycle and sustain majorprofitability. Studying ICT has enabled me to examine the criticality oftechnology in giving businesses a competitive edge by considering issues such asorganisational objectives, people and legal implications rather than makingdecisions based solely on financial factors. Furthermore, studying Psychologygives me insight into the human influences on organisational behaviour throughstudying motivational theories such as the hierarchy of needs model proposed byMaslow, whilst the coursework has developed my skills in collecting andanalysing data in order to establish trends and draw conclusions. StudyingEnglish Language has allowed me to develop an ability to express my ideasclearly and concisely.
I have worked for x as a Tester, assisting in the development of x, thefastest-selling PC game ever. It was a significant learning experience and mademe eva luate myself and better understand my strengths and skills, such as theability to easily identify discrepancies and communicate these effectively tomanagement so that problems can be solved. Recent experience at x Ltd gave me ataste of working within a larger organisation. Operating within two different,but equally successful organisations has enabled me to see contrastingleadership styles and corporate culture. Within college, I participated in apaired reading project where I listened to and assessed readers lower down theschool which required a relaxed, patient and friendly approach with the youngerstudents, as well as punctuality and dedication. Throughout the past year, Ihave represented the college in district basketball and rugby competitions.
I am a committed member of the Colts team at my local rugby side. I havecaptained the team in previous seasons which required leadership, confidence anddiligence. In my spare time, I enjoy listening to a range of music, going to thegym and socialising. I am a regular reader of the Financial Times, enjoy keepingup with current affairs and business news. I enjoy reading a variety of books,both fiction and non-fiction such as 'Making It Happen' (J. Harvey-Jones) wherehis common sense approach complements the management theories of more staidtexts. This degree will equip me for my career in the unpredictable and fastmoving world of commerce.
Yours sincerely,
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